To put the figure in context, it should be noted that Twitter provides the number of daily users , as they are "monetizable" according to the company, while other social networks provide data on active users per month, such as Facebook, which yesterday reported 2,910 million monthly users . However, Mark Zuckerberg's company has 1.95 billion daily users, a figure to be used in comparison with Twitter and its 221 million daily users.
Once the exception is made, it should be noted that the increase in users registered by Twitter occurs in territories far from its native country, the United States, where it did not add new users in the last quarter. The growth occurs in other markets, such as India or Brazil, where the potential of the social network continues to grow.
In terms of revenue, Twitter continues to show positive figures. The social media entered 1,284 million dollars in the third quarter of the year, which represents an increase of 94 million dollars compared to the same period of the previous year. In this case, most of the income comes from the United States , which represents a monetization problem for the company, given that its growth occurs mainly in the rest of the markets.